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Kuoni reveals new brand identity

Having recently undergone a change in brand image, Kuoni has revealed its new identity in the form of a new flagship store in Mumbai. The travel company is also introducing 'Ananea' and 'Cultimore' products catering to the segments favouring eco-friendly and cultural tours, respectively. Even the brand Kuoni Holidays will soon phase out and be replaced by Kuoni. Kuoni plans to expand such stores to newer markets including Pune, Nagpur, Gurgaon, Kolkata besides the existing cities it already has a presence in.