Issue of November 2005  
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Cocohol Introduces Cricket Packages

Cocohol Pvt Ltd, a UK based travel agency, has set its sights on promoting tourism in India with primary focus on Kerala. Taking into consideration the forthcoming cricket season in India and the popularity of this sport here, Cocohol has announced the launch of its new service for the Indian cricket fans.

"In spite of hockey being the national game, cricket is the most widely watched and appreciated sport in India. Cricket's big centres in India like, Ahmedabad, Mumbai, New Delhi, Kolkata, Bangalore and Chennai are all easily accessible and can form the hubs from which short trips to places like the Kerala, Taj Mahal or the beaches of Goa can be undertaken," says Sunitha Prasanth, managing director, Cocohol.

Cocohol offers attractive and economical packages with various combinations to satisfy every budget category of tourists. In India, Cocohol has its office in Trivandrum.

"Whether it's for cricket, or for sight-seeing and relaxing, there are few destinations to beat India. You can combine watching cricket with seeing splendours of Kerala and other tourist destination. Cocohol will provide and arrange for everything from accommodation to transport, guaranteed match tickets to city tours. The above Packages come into effect from Sri Lanka's tour of India." informs Renjith Kumar, manager - operations (India).

'Sheer Indulgence', another package offers the best of properties and cuisine along with luxuries such as massages, sunset cruises and high-end transportation facilities. "We expect niche customer to take these packages. There is definitely a need to introduce the package based on customer demand," adds Renjith.

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