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InterGlobe Appoints Bruce Ashby As Chief Executive Officer For IndiGo
ET&T STAFF - New Delhi
InterGlobe recently announced the name of Bruce Ashby as chief
executive officer for its new low cost carrier, IndiGo. With 20 years of airline
experience in a variety of senior management positions at US Airways, Delta
Air Lines and United Airlines, Ashby is regarded to be one of the leading minds
in the aviation business today.
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We are delighted to have one of the brightest individuals
in the airline industry on board as the captain of IndiGo. IndiGo's low
cost airline model is based on new market stimulation as much as operational
efficiencies. Bruce's rich experience in the airline business and his
planning skills, are critical to the success of IndiGo
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Says Rahul Bhatia, managing director, InterGlobe Enterprises
Limited, "We are delighted to have one of the brightest individuals in
the airline industry on board as the captain of IndiGo. IndiGo's low cost airline
model is based on new market stimulation as much as operational efficiencies.
Bruce's rich experience in the airline business and his planning skills, are
critical to the success of IndiGo."
"IndiGo has a strong business plan to operate in one
of the fastest-growing aviation markets in the world. "This is a once-in-a-lifetime
opportunity to come in at the ground level as the CEO to guide the airline initiative
from one of the most professional aviation groups, InterGlobe," said Ashby.
IndiGo has committed for 100 firm A320 family of aircraft
to Airbus, making it the largest ever order in Indian aviation history. Jointly
promoted by InterGlobe Enterprises Limited and Rakesh Gangwal, IndiGo is considered
to be one of the most capitalised start-up airlines globally ever with an initial
funding of Rs 350-400 crores. IndiGo will take to the skies in the next six
to nine months.
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